Grit: In psychology, grit is a positive, non-cognitive trait based on an individual’s perseverance of effort combined with the passion for a particular long-term goal or end state (a powerful motivation to achieve an objective).
building a brighter tomorrow in LatAm.
The partnership was established by combining complementary backgrounds, track records and diverse stories, while sharing the same principles and a common goal: to unite with exceptional founders and support the execution of disruptive ideas.
Low-profile approach and discretion whilst investing is an advantage. Our global network helps our backed teams unlock their full potential.
Sales Productivity;
Up-Sell and Cross-Sell Opportunities;
Development of New Market Channels;
Why this? Is this a compelling opportunity?
Why now? Is this a good time?
Why you? What capabilities and resources do you have?
Purple Metrics is revolutionizing how businesses measure their branding impact. With real-time insights and a data-driven approach, they empower marketers to make informed decisions.
We believe key drivers of success include the right combination of not only passion, commitment and a clear vision and strategy, but also relevant industry experience and a complementary skill set. A proven ability to execute and pivot when needed is also highly valued.
Minority stake; we do not interfere with the entrepreneurs’ ideas; open to on-demand help whenever needed; patient partners for the long run.
We’d like to partner with amazing teams who dream with us on building a better future with great products and services in new or expanding markets. Our core focus is Seed to Series A investments for companies based in Brazil and LATAM, with a particular emphasis on those with a working product or service that is starting to gain traction.
At 040, we are thrilled that you are considering joining our vision. Please take a few moments to complete a brief application form.
